Video Branded


Apicoltura Casentinese is a successful enterprise from Arezzo focused on producing honey and fruit preserves. On the occasion of their rebranding, handled by Lindbergh, Kalispéra shot their 2020 commercial.

Sporting a well-established concept, the commercial blends a documentary look and feel with an emotional narration, which aim to recount the brand’s history now that they are going international.


Their new tag “do good” gets included in their story of the “path” of bees, with a dynamic shooting of the Casentinese landscape that proved to be aesthetically impactful.

This commercial, recently released, sparked interest and praise, and an international version will be launched at a later date.
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